Luis Lopez

Milagro tequila ambassador

Luis Lopez brings 12 years of hospitality and nightlife experience and an electric energy to his role as Milagro’s Brand Ambassador. Having worked across several roles within the food and beverage industry from the back of the house to behind-the-bar, Luis discovered his passion for the spirits industry early on in his career.
 
While his love affair with the industry began at the iconic Piano Bar in Hollywood, he’s also worked at several notable bars in and around Los Angeles over the course of his career, including Harvard & Stone, La Descarga, Black Market Liquor Bar, White Horse Lounge, and No Vacancy. Luis quickly began making a name for himself amongst bar goers for his elevated mixology skills, spirits knowledge and upbeat personality.
 
Prior to his current role, Luis served as a West Coast On Premise Specialist for William Grant & Sons. As an On Premise Specialist, he was tasked with training and educating employees at bars about the William Grant & Sons portfolio. Most recently, he worked as an independent bar consultant, assisting local businesses in reaching their maximum potential. Born and raised in Los Angeles with Guatemalan roots, Luis’ life experiences have allowed him to develop a unique perspective on Latin culture. He prides himself on his knowledge of the region’s food and cocktails, and his list of accolades includes having won “Best Margarita” at a festival in Hollywood, where he competed with over 40 entrants.
 
Luis currently resides in West Hollywood, California. When he’s not mixing cocktails, he can be found working out, riding one of his two motorcycles around town, and traveling with hat box in tow to ensure he’s never without his signature accessory. To keep up with Luis and see what cocktail he’s shaking next, follow him on Instagram @chicharronesconlimon