Founding Member, Jackson Morgan Southern Cream
Morgan Weinstock is a founding member and the driving force behind the marketing strategy at Jackson Morgan Southern Cream. With over a decade of experience in the spirits industry, Morgan brings a unique blend of innovative creativity and familiarity to Jackson Morgan, a family- owned and operated business established in the small town of Fayetteville, Tennessee.
Morgan's journey into the spirits industry was a natural progression from her background in luxury event planning and hospitality. This experience, alongside her bachelor’s degree in business administration and marketing with a concentration in hospitality from College of Charleston, allowed her to bring a fresh perspective to the brand, eventually evolving into seasoned industry insight after ideating the Jackson Morgan’s website, social media pages, and brand messaging from scratch. In her current role, Morgan handles a wide range of responsibilities, including overseeing the overall marketing strategy, coordinating paid media, directing photoshoots, managing events, and fostering brand partnerships.
In addition to her professional achievements, Morgan is an avid reader and is passionate about baking, building community, and balancing life as a mother of two. Her favorite aspect of working at Jackson Morgan is witnessing the brand become a part of customers' cherished moments, from weddings to holiday celebrations, and inspiring them through the company's blog, The Sip.